LG Electronics DD Motor Technology to be recognized by the EU



LG Electronics said its DD (direct drive) motor, the key component of a washing machine, has been certified by “ VDE (Verband Deutscher Rlektrotechniker)’’ – German Association of Electrical Engineers- as a product with a life span of 20 years, the longest yet to be certified by the VDE. The VDE has officially certified that LG’s drum washing machine is capable of a total 4,400 loads of laundry for 20 years (based on 4.2 loads a week and 220 loads a year).

The VDE is one of Europe’s largest technical, scientific associations that test the safety and credibility of varied electric, electronics products and consumer goods. Back in 1988, LG Electronics developed the DD motor, which slashed energy consumption by directly connecting the motor with the drum, and applied it to its fully automatic and drum washing machines for the first time in the world. LG drum washing machines technological prowess has been acknowledges abroad for long: they have topped US magazine Consumer Report’s list of the most trustworthy washing machines for five consecutive years since 2009


About LG Electronics, Inc.


LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 93,000 people working in over 120 operations around the world. With 2012 global sales of KRW 50.96 trillion (USD 45.22 billion), LG comprises four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions. LG is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. For more information, please visit www.LGnewsroom.com.


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